In: Emmanuel Georges

Emmanuel Georges | America Rewind
July 16, 2024

Emmanuel Georges | America Rewind

I am making final edits on this article on the evening of the day of the incident where Trump was shot at, at a Reichsparteitag in Butler, Pennsylvania. I’ll offer no further commentary on this, as at the time of this writing, rumours and partisan commentary is moving at a speed faster than light, and all I can think of is the Reichstag ‘fire’…..that is the disclaimer I offer, before we proceed.

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It is nigh impossible to consider Georges’ images and solely ‘read’ them as a commentary on the ‘American Dream’ and not be overwhelmed with how it’s a visual essay that is part of contemporary dialogue about the fate, if you will, of the United States, even if some of the images are over a decade old.

When I began considering this series, I was impressed with the way the photographs both inspired and intersected with socio – historical commentaries on the United States. Some of these are older, like de Tocqueville, or Howard Zinn‘s fine People’s History series (I will even admit to revisiting Eric Hobsbawm, and in a peripheral manner rereading parts of Margaret MacMillan’s Nixon in China: The Week That Changed the World). But others are more immediate, like Morris Berman‘s series on the United States that seemed to resonate the most with Georges’ images and intent.

And living in the Niagara region, or as a Canadian (though I suspect this applies to most people in the world observing) watching the decline of the American Empire with a front row seat (whether we want it or not, like attending a play where you might get splashed by the king’s blood when MacBeth does him in) we consider our Southern neighbour and their national imaginary as much, if not more, than our own….

Unlike some of the previous photographers featured – Jordano, Fairbairn, Green, many others – these scenes that Georges has presented us seem more sterile, more abandoned, less about a #rustbeltwonderland or ‘ruin porn’ aesthetic but are about actual ruination and catastrophe without an aesthetic barrier. Also a contrasting factor to when I respond to many artists, especially photographers, I feel that with Georges’ images I have so much to say, so many threads to pull together because of not just the evocative nature of his work but also the subject matter he’s exploring, that any words I say will inadvertently miss something important. Perhaps because I see Georges’ images as much as a historical document as they are art….

The words of Gore Vidal, whose commentary on ‘America’ was often clear if caustic, also came to mind : The world Julian wanted to preserve and restore is gone; the barbarians are at the gate. Yet when they breach the wall, they will find nothing of value to seize, only empty relics. The spirit of what we were has fled.

Amusingly – or more bleakly, edit as you will – that quote is from Vidal’s ‘bestseller about the fourth-century Roman emperor who famously tried to halt the spread of Christianity’ : that failed, of course. To quote another writer (putting words into the mouth of Caesar Augustus) “there are two futures, you see. Two ways it could go. In one future, the Romans sputter and flare like Greek fire, last a few hundred years and are gone — eaten from outside by barbarians, from inside by strange gods….”

Those bleak words of Vidal (and Neil Gaiman) mesh with the statement about the photographs from the artist :

Traveling across the United States, the French photographer Emmanuel Georges went in search of the American dream.

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Georges’s recurring motifs—decaying façades of industrial buildings, garages, motels, movie theaters—become iconic images of American urban landscapes. Profoundly permeated by an omnipresent sense of melancholy, the empty streets, old cars, and abandoned gas stations are testimony to the end of the American dream.

I mentioned Morris Berman above. He’s written several books about the contemporary socio political sphere – specifically focused on decline – in the United States, with the most recent one being ominously titled Dark Ages America The Final Phase of Empire. It was published several years before Georges began his America Rewind series, so the current atmosphere in the United States is not surprising nor unpredictable to those paying attention and with a sense of history….

Berman’s words :

[Noam] Chomsky and [Michael] Moore would, metaphorically speaking, say that we have been raped by the corporate-consumerist-military establishment, but I suspect it was more like a seduction: if this was sex, it was definitely consensual.


We are in a state of advanced cultural disintegration, or what might be termed spiritual death. Given the emptiness, alienation, violence, and ignorance that are now pervasive in this country, it is hard to imagine where a recovery would come from. The self-correction theory is at least partly based on the popular reaction of an informed citizenry. In this regard, the nature of the American populace today is not a source of inspiration or hope.

In a bit of synchronicity, as I was working on this I was also having a conversation with Juliana D’Intino about her Connecting Rods work (which I’ve previously written about here). We were having a conversation about trying to create works and foster a conversation that is not just ‘ruin porn’ but that speaks to larger issues of social history and – as with Georges’ images – what is now lost, and likely never to be regained or recreated….

This raised the issue of the challenge when the aesthetic pleasure invoked by an image is in stark contrast to the concepts that inspired it. When I first encountered Emmanuel Georges’ America Rewind, I had this same concern. As I often do, I found the ‘right’ words by speaking in the voice of others, and I’ll end with a quote that I shared when I first reshared some of this artist’s images in the social media sphere. These are the thoughts of one of the characters in Atwood’s The Robber Bride, who is an historian with an affinity for choosing unique places to stand in considering the past:

Who cares? Almost nobody. Maybe it’s just a hobby, something to do on a dull day. Or else it’s an act of defiance: these histories may be ragged and threadbare, patched together from worthless leftovers, but to her they are also flags, hoisted with a certain jaunty insolence, waving bravely though inconsequentially, glimpsed here and there through the trees, on the mountain roads, among the ruins, on the long march into chaos.

I have selected a less positive place to stand than Atwood’s character : perhaps I am feeling my age, or not. But I am thinking of the T.S. Eliot line (from The Wasteland) of these fragments I have shored against my ruins…..For you know only a heap of broken images.

Many more images from this series – and more of Georges artwork – can be seen here.

~ Bart Gazzola

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